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Is SPAK investigating polls as a strategy of electoral manipulation and deviation?
2025-04-24 13:40:06 / EDITORIAL
Polls are often presented as scientific tools that measure public opinion, but reality often contradicts this intention. They may contain part of the truth, but rarely represent it completely. Recent international cases, such as the presidential election in the United States where Donald Trump was declared the winner despite most polls predicting his defeat, are an indication that these mechanisms are often wrong – perhaps not because of the methodology, but sometimes because of the electoral purpose in function of their real funder.
In Albania, the recent polls for the May 11 elections have taken on an even more dubious role. They often serve not to reflect a political reality, but to create and orient it. In an open way, they seem like instruments that preserve the status quo, Rama-Berisha on the one hand, and discourage any attempt at change on the other.
It is not uncommon in these polls, which never reveal how and where the samples are taken, to see characters who do not "exist" anywhere, like Tom Doshi, while the same media outlets that publish these polls are also the ones that offer purchased television time to "new" political figures, promoting them and raising them up the charts as a result of their payment for television time.
Meanwhile, politicians who hold extensive meetings on the ground and participate in real activities, such as Lulzim Basha, who meets hundreds of thousands of people a day along with Euro-Atlantic candidates, are often ignored or minimized by these polls. Their support on the ground is not reflected, but on the contrary, the polls create the perception of their decline. This is done with the malicious intention of discouraging supporters and influencing undecided voters.
Not to mention the constant attacks in the media and by the same journalists, connected to both Berisha and Rama. The last case was when a television show on a national TV (Opinion i BLendi Fevziu), which does not present any daily activity of Basha, dealt fragmentarily with only one of his hundreds of videos from meetings with people. From a professional journalistic point of view, shameful, as Basha is bullied to avoid the essence of his video-replies with Rama, (Where are your friends, 7x7=313), which are a merciless denunciation of the 12-year corruption of Rilindja and the prime minister himself.
From the point of view of political use, we are dealing with a concern and fear of the Rama & Berisha duo, for the contrast where Basha has placed them, reminding you every day of corruption, prison, SPAK and their agreements against justice, to close the lists and especially the economic ones in the towers and businesses.
Thus, polls are no longer mirrors of reality, but tools that distort it – a modern form of public manipulation that uses numbers to build a narrative suitable for those with more access to media and financial power. The goal and message they give to voters is clear and defeatist: Even after 34 years, the transition will continue with its same mammoths, Rama&Berisha.
They will be again, both the government and the opposition, both rain and sun. These polls, which criminally distort the reality of what citizens want, are in fact a good subject of investigation by the Task Force that SPAK has set up for these elections. They are artificially influencing and diverting an electoral process, which should have been an equal competition between all subjects.
This investigation should also shed light on how they are conducted. How much money is paid for a survey; if they are ordered by the respective television stations, do they have receipts? If they were ordered by other interested parties competing in the elections, who are they and do they have a transparent source of payments? This investigation should also shed light on any possible financial transactions of political entities in these elections, with the respective television stations and foreign companies that conduct these surveys.
Maybe these polls are "crystal clear", but SPAK has a functional duty to make them completely transparent while the "official organizers" themselves are not doing so. To direct, manipulate the Albanian voter using television licenses is an electoral crime, even greater than others. Not only that.
SPAK has one more opportunity to continue working in this case, with the methodology it has already put into action: Follow the money!/ alfapress.al
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